FORD RACING DIGITAL – DESIGNER & CONTENT MANAGER

At one point, I was the sole creative behind the Ford Racing digital experience—juggling everything from visual design to asset management. I updated homepage promos and banners, created original design assets, and handled the technical side of things too, managing and uploading content directly into the site’s database. It was a true wear-all-the-hats role, and I loved every minute of it.

The real highlight? Designing downloadable wallpapers for racing fans around the world. As a longtime gearhead and motorsport enthusiast, this part of the job hit especially close to home. It was a creative challenge and a passion project all in one—finding ways to capture the speed, energy, and grit of racing in visuals that fans would be excited to save and share.

It was fast-paced, hands-on, and creatively fulfilling—a rare opportunity to blend personal passion with professional design work.

Art Direction / Concept / Website Updates